Emo is not fucking dead

One of the major things you notice here in the States, especially when you’re out and about in one of the many shopping malls, is how prevalent ‘emo’ culture still is. there’s Journeys, Hot Topic, Zumiez and many more – all clothing based stores dedicated to clothes, t-shirts, CDs and everything linked to hardcore/emo and whatever else is deemed to be fashionable at the time. i find it difficult to think of a few brands that carry the same weight back home – sure, some stores carry certain brands, but there doesn’t seem to be the same dedication on a national level as there is here. I went to a mall yesterday and was astonished at the number of Attack Attack! t-shirts and references to Nevershoutnever. Seriously, that kid is huge over here. god knows why.

I think in my own mind that particular musical trend was on it’s way out. the Warped Tour line up this year, for instance, seems to be a bit more pop-punk orientated. Radio, MTV and popular ‘mall culture’ is suggesting otherwise.

Sucks.

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